INDUSTRY
Metaverse, WEB 3
ROLE
Product Designer
CONTRACT TIME
16 months
ABOUT
Decentraland is a decentralized virtual reality platform built on the Ethereum blockchain. It allows users to create, experience, and monetize content and applications in a 3D virtual world. Users can purchase virtual land (represented as NFTs) using the platform's cryptocurrency, MANA, and fully customize their spaces, creating interactive experiences ranging from games to art galleries. Decentraland aims to provide a user-owned, open metaverse where creators have control over their digital assets and experiences.
DUTIES
Product & Interaction Designer, UX UI, Marketplace, Campaign, Website, Webapp
Decentraland revealed his new Client and needed a launch campaign Novemeber December 2024. This landing page was part of a campaign, including side sites such download new clients page


Creators are the cornerstone of Decentraland. This landing page was part of a campaign aimed at onboarding as many creators as possible. I was responsible for designing not only the website but also the communication strategy for unveiling new features at ETHLisbon 2023.



Game Developer Conference Campaign





Product Description Page - Rarities Category Pills


Set new Item price
Approve Item collection individually
Mapping multiple Smart contract
Approve Item collection individually

Worlds Creation
World Permission
Worlds List Page
Restricted content in-game

Sensible Content

Flag system primitive version
© Luis Blanco - Product Designer - 2025 Buenos Aires - Argentina